RESEARCH & ANALYSIS
BRAND DNA
BRAND ALIGNMENT
MESSAGE & STORY
BRANDING
ASSET CREATION
WEB DESIGN & BUILD
STATIONARY
CAMPAIGN & CONTENT
VIDEOGRAPHY
YEAR
2021
SECTOR
Education
CREATIVE PARTNERS
The education arm of the Lee Stafford group of companies required a complete rebrand.
Expanding upon the existing Logo of the haircare brand and their signature pink, we introduced a range of colours and fonts that aligned with their core audience to give the foundation it’s own identity.
With the education industry being tired and archaic it was imperative to create something modern that connected with their target market which is 16 year olds choosing a career path. The messaging had to portray the industry as desirable whilst maintaining the fun and dynamic energy that is felt across the other divisions in the company.
Most recently we created the pitch deck that won them the Education Expert Category of the 2022 Creative Head Magazine’s Most Wanted Awards.